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08.06.2008 Ratings
Another week, another prime win by USA (2.3/2.25mln). The net capitalized on 5 original telecasts including "Burn Notice" and "Monk," which collectively delivered an avg 3.5/3.37mln and dominated the weekly top 12 along with WWE. Disney...
07.31.2008 Brag Book
The season 4 finale of "The Next Food Network Star" drew 4mln total viewers and 2.2mln 25-54s, becoming Food Net's highest-rated...
07.30.2008 Ratings
Originals helped USA rule prime cable in July with a 2.3/2.18mln, and ESPN's coverage of MLB's Home Run Derby took home the month's telecast title with a 6.4/6.18mln. TNT ()1.9/1.86mln) was propelled by a...
07.25.2008 Ratings
Tues' season finale of "Deadliest Catch" on Discovery marked the highest P2+ delivery (3.56mln) for the entire 4th season. — SNY's Tues Mets-Phillies contest marked the highest-rated game of the season for the net, averaging a 5.0 HH...
07.24.2008 Ratings
Spike's Sat telecast of a live "UFC Fight Night" garnered 3.1mln...
07.23.2008 Ratings
USA's Season 7 Fri premiere of "Monk" notched a 4.2 HH rating/5.6mln total viewers. "Psych" also returned for a new season Fri, scoring a 3.6 HH rating. USA had 5 original series on the air last week, including...
07.21.2008 Ratings
Bravo has enjoyed quite a week, as its series "Shear Genius" and "Flipping...
07.17.2008 Ratings
MLB players brought the bats and ESPN used them Mon night to hit a viewership home run with its '08 State Farm Home Run Derby...
07.16.2008 Ratings
USA's original series sizzled yet again last week, dominating the telecast medal stand and helping the net maintain its typical perch atop the net prime rankings with a 2.1/2.03mln. The 2nd-season premiere of "Burn Notice" (4.0/3.86mln) led cable...
07.10.2008 Ratings
TNT hardly had time for a pit stop before following its successful NBA playoffs coverage with weekly NASCAR races, which are burning up cable. Through 5 races, the net's telecasts have averaged a...
07.09.2008 Research
Traditional TV viewing (+4% to 126 hours/month), time-shifted TV viewing (+56% to 6 hours) and Internet use (+9% to 26 hours) all increased Y-over-Y in May per the avg American, according to Nielsen. The "small"...
07.08.2008 Ratings
NBCU is going to extremes to measure the 3600 hours of programming that will air during the Beijing Olympics (2200 of which will be live streaming broadband...
07.07.2008 Ratings
USA (2.1/2.04mln) has padded its '08 prime cable lead with a 2Q victory marked by the net's most-watched 2Q ever and historical delivery bests among total viewers, HHs, 25-54s and 18-49s. Leading the net was the series premiere of original "In Plain...
07.02.2008 Rain and Shine: Nets Work to Build Bigger Audiences for Some Sports
Even with the NFL, WWE, college pigskin/basketball and the NBA playoffs among the properties drawing notable audiences, there is no blanket success for cable sports. But, in drawing parallels between the stock markets' latest swoon and a few underachieving...
07.01.2008 Research
TV sets aren't going out of style, according to Nielsen research for CTAM showing that 94% of cable/satellite subs prefer to watch TV content on the traditional screen. Still, 35% of adult broadband users have watched...
06.25.2008 Ratings
Disney Channel's "Camp Rock" (5.6/5.35mln) joined a Lakers-Spurs playoff game on TNT in posting the best cable HH rating since a MSNBC presidential debate back in Feb. The original movie, which also scored well on ABC, helped...
06.20.2008 Ratings
The season premiere of "Tori & Dean: Home Sweet Hollywood" was the highest-rated...
06.19.2008 Ratings
ESPN's Mon coverage of the US Open playoff between Rocco Mediate and some guy named Tiger became the highest-rated golf telecast ever on cable, drawing a 4.2 HH rating and 4.06 HH impressions. — Series premiere of Showtime's...
06.18.2008 Ratings
TNT's NASCAR Sprint Cup (3.9/3.77mln) coverage topped cable for the 2nd consecutive week, and again was the net's only telecast ranked within the weekly top 40...
06.17.2008 Advertising
Cable achieved 13% growth in 1Q ad spending, according to Nielsen, tying with African American TV in 2nd place among media categories. The latter category includes BET, TV...
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