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59. 14 Reasons to CheerMarjorie Kaplan Title: EVP/GM of Discovery Kids! Age: “Older than I feel.” Years in industry: 10 Years left in industry: “As long as I get to keep doing something I love.” Last year: NR Why Her? What’s the ambiance at Discovery Kids! after it cut the cord to its four-year Saturday-morning cereal fest with NBC? Downright celebratory, thank you, in the wake of its 14 Daytime Emmy nominations. Under Kaplan’s stewardship, Discovery Kids! is revving up original programming like the addictive “Endurance” and Bindi Irwin’s upcoming “Jungle Girl,” all of which will now be seen only on the cable network. She’s also extending the network’s brand offline, following in the footsteps of parent Discovery’s inroads in the travel and health sectors. A partnership with Pointe Hilton Resorts started this summer with Discovery Kids! branded vacation packages. - CAO Top personal achievement in 2006: “14 Emmy nominations!!” Three things I would take with me to a deserted island: “‘The Iliad,’ ‘The Odyssey,’ and a surfboard.” Favorite Song: “The Sisters of Mercy” by Leonard Cohen Favorite TV Show not on my network: “‘Project Runway’ (What will I do on Wednesday nights after the finale?!!); ‘Miami Ink’ (My kids are worried I’ll decide to get a tattoo before they do); and ‘Ugly Betty’ (It may look like the working world, but it’s really my life in high school).” Favorite piece of tech: BlackBerry Least favorite piece of tech: BlackBerry Click here to return to the 2006 CFAX 100 List. |
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