July 15, 2008

ActiveVideo Launches New Department

ActiveVideo Networks has selected Todd M. Nisbet to create and operate a new department dedicated to maximizing ActiveVideo opportunities for advertisers. Nisbet, who has been responsible for driving interactive initiatives for advertising agencies and marketing clients during a two-decade career, has joined ActiveVideo Networks as senior vice president, Strategic Relations. In his new position he will work with a full range of media entities - including marketers, agencies, programming customers and managed and unmanaged network partners - to launch the next phase of ActiveVideo deployment: targeted, actionable advertising and sponsorship opportunities designed to leverage the capabilities of the ActiveVideo platform.