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October 16, 2007
G4: Gaming the Young Male Demo
A Cable360.net Video Exclusive
 [Watch The Video] Download Flash 8 Player
CableFAX Daily executive editor Michael Grebb interviews G4 president Neal Tiles, who joined the videogame lifestyle network in 2005, after Comcast rebranded it from TechTV.
Neal tells Mike how G4 strives to stay relevant with its target audience of young men because “this is the demo that’s least available to linear TV.”
Find out how Tiles is evolving G4's content, coverage, formats and business model to follow its audience across platforms and beyond TV — and whether it makes any difference being owned by the biggest U.S. cable operator...
Length: 5:50
Credits:
Producer: Michael Grebb
Editor: Christine Hardtman
Video shot by Crews Control
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What are the best companies to work for in the cable industry? Help CableFAX: The Magazine decide by nominating the companies you think should be on our list of the Top 10 Places to Work in Cable by completing our online nomination form. We will run the Top 10 Places to Work as a Web exclusive on Cable360.net and on CableFAX: The Magazine's home page.
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Read about the winners of CableFAX: The Magazine's 2008 CableFAXIES Awards, and find out who's working at the top of their game in cable PR and marketing.
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Cable's stars turned out for the first annual CableFAX 100 luncheon at New York's Grand Hyatt. Catch Mad Men's Jon Hamm, Cash Cab's Ben Bailey as well as Sundance Channel's Larry Aidem and Cable Pioneer Bill Bresnan and others in our video from the wintertime event. |
Reprint Inquires for CableFAX 100, please contact Lyndsay Bahn lyndsay.bahn@theYGSgroup.com 717-666-3052.
For extra copies of CableFAX 100, please contact clientservices@accessintel.com or 800-777-5006.
Take a look at the 2007 CableFAX 100 issue!
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