December 12, 2007

A Hammer and Howe!

Name: Bonnie Hammer
Title: President, USA Network/Sci Fi Channel
Age: “I was told there'd be no math questions.”
Years in Industry: 20 +
Years left in Industry: “Why, what have you heard?”

Name: David Howe
Title: EVP/GM, Sci Fi Channel
Age: 45
Years in Industry: 20

Why Them? If only Bonnie Hammer would screw up so we’d have something juicy to write about... A year after “Psych” became cable’s top-rated original new series, USA’s “Burn Notice” has taken the honor in ’07. Boring. Meanwhile, USA seems to attract Emmy nominations as easily as it attracts ratings (10 nominations for “The Starter Wife”? Sweet). Can anything stop this USA machine? Not with Hammer in charge. David Howe, meanwhile, has grown an incredible brand at Sci Fi Channel, keeping it fresh with original movies and series. Howe does he do it?  MG

Bonnie Hammer
Favorite word: “First”  
Least favorite word: “Second”  
Turn on: “Big ideas”
Turn off: “Status quo”
Sound you love: “Thwack! The sound of my kid serving an ace on the tennis court.”
Sound you hate: “His groan when he double faults.”
Profession you'd like to attempt: “TV critic — it would be a chance for some comeuppance.”
Profession you would not like to participate in: “Tabloid Journalism. Haven't we had enough already?”
If heaven exists, words you'd like to hear God say at the Pearly Gates: “Let the party begin!”

David Howe
What is your favorite word? “Imagination”
What is your least favorite word? “Awesome”
What turns you on? “World travel”
What turns you off? “Chocolate”
What sound do you love? “Corks popping”
What sound do you hate? “Vibrating Blackberries”
What profession other than yours would like to attempt? “Beach bum”
What profession would you not like to participate in? “Real estate broker”
If heaven exists, what would you like to hear God say when you arrive at the Pearly Gates? “You did it your way!”


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