Name: Brooke Johnson Title: President, Food Network Age: 50 Years in Industry: 25 Years left in Industry: “Many”
Why Her? Take one look at Johnson’s questionnaire, and it’s pretty clear that this woman loves food! And so, it seems, do cable TV viewers who over the years have responded swimmingly to Food Net’s content and fueled its meteoric rise. The net has propelled the likes of Emeril Lagasse and Bobby Flay to superTVstardom, and Johnson seems to relish her net’s kingmaking reputation. Meanwhile, Food Network continues to keep itself on top of consumers’ minds thanks to the excellent marketing skills of Michael Smith, svp, marketing and creative services. Smith has helped grow Food from a “little cooking show” channel to the massive multiplatform force it is today. Some of that’s also thanks to the off-air brand extension strategies of Susie Folgelson, vp, consumer marketing (She snags more than 50 brand partnerships a year!). But it’s what’s on-air that keeps people coming back for seconds. Whether it’s expertly repackaging a hit show from Japan (“Iron Chef America,” which Johnson has extended into a reality series as well) or coming up with fresh originals like “Ace of Cakes” or “2 Dudes Catering,” Johnson’s Food Net seems to have its finger on the pulse of food culture. After all, who can resist watching Iron Chef Flay surprise unsuspecting gourmet-wannabes with a sudden “Throwdown” cooking contest? Or Robert Irvine struggling to survive “Dinner: Impossible”? This kind of delicious drama is simply addictive. It's as if we'reconstantly craving more and more. Kind of like food itself. Mmmmmm… good. MG
In my free time, I like to: “Eat.” Favorite restaurant: “Emeril’s, Bar American, Del Posto, Morimoto.” Favorite city: “New York City” Favorite line from a movie or TV show: “Allez Cuisine!” Three things I would take with me to a desert island: “Breakfast, lunch and dinner.”
Click here to go to the next entry
Click here to go to the previous entry
Click here to return to the 2007 CableFAX 100 list
Who are cable's most influential minority executives? Help CableFAX: The Magazine decide by nominating the executives you think should be included in our annual list of the Most Influential Minorities in Cable. We will rank the top 50 minorities, and run a list of the second 50, in the September issue of CableFAX: The Magazine. Nominations are open to all cable operators, programmers, vendors and trade associations. Click here for nomination form. Deadline for nominations: July 3.
• • •
Who are cable's most powerful women executives?
Help CableFAX: The Magazine decide by nominating the executives you think should be included in our annual list of the Most Powerful Women in Cable. We will rank the top 50 most powerful women, and run a list of the second 50, in the November issue of CableFAX: The Magazine. Nominations are open to all cable operators, programmers, vendors and trade associations. Click here for nomination form. Deadline for nominations: Sept. 8.
Cable's stars turned out for the first annual CableFAX 100 luncheon at New York's Grand Hyatt. Catch Mad Men's Jon Hamm, Cash Cab's Ben Bailey as well as Sundance Channel's Larry Aidem and Cable Pioneer Bill Bresnan and others in our video from the wintertime event.
Reprint Inquires for CableFAX: The Magazine, please contact Lyndsay Bahn lyndsay.bahn@theYGSgroup.com 717-666-3052.
For extra copies of CableFAX: The Magazine, please contact clientservices@accessintel.com or 800-777-5006.
Add a Comment
CableFAX: The Magazine's 2008 Most Influential Minorities in Cable [Nominate Now]
Deadline: July 3
CableFAX: The Magazine's 2008 Most Powerful Women in Cable [Nominate Now] Deadline: Sept. 8
High Return Tactics for Building Customer Care, Loyalty & Brand Supremacy [Register Now]
Wed, July 23rd
Save the Date!
CableFAX Program Awards Luncheon October 21, 2008
National Press Club | DC
Who are cable's most influential minority executives?
Help CableFAX: The Magazine decide by nominating the executives you think should be included in our annual list of the Most Influential Minorities in Cable. We will rank the top 50 minorities, and run a list of the second 50, in the September issue of CableFAX: The Magazine. Nominations are open to all cable operators, programmers, vendors and trade associations. Click here for nomination form. Deadline for nominations: July 3.
Who are cable's most powerful women executives?
Help CableFAX: The Magazine decide by nominating the executives you think should be included in our annual list of the Most Powerful Women in Cable. We will rank the top 50 most powerful women, and run a list of the second 50, in the November issue of CableFAX: The Magazine. Nominations are open to all cable operators, programmers, vendors and trade associations. Click here for nomination form. Deadline for nominations: Sept. 8.
CableFAX announces the launch of CableFAX Content Business, an online premium service featuring proprietary coverage of cable content, ratings, programming and advertising trends, new technologies and distribution channels.
Get a trial subscription to Content Business here. Read the press release.
CABLEFAX DAILY
