Cable Today
Although the advertising share of revenues from digital and retransmission fees will grow in the coming years, overall ad dollars for TV stations will still be $3 billion less in three years than it was in 2006...
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Source: MediaPost | Media News
A new Forrester Research/Association of National Advertisers survey says TV marketers plan to spend 41% of their media budgets on television in 2010 -- the same level as a year ago -- but down from 2008. Conversely, social media, Web advertising and search are stealing budgets from TV and other media...
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Source: MediaPost | Media News
Rentrak, a media measurement company serving the advertising and entertainment industries, has an industry-advancing agreement with Dish Network to commercially integrate its TV viewing data with Rentrak's TV Essentials audience measurement service...
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Source: MediaPost | Media News
The number of U.S. media and entertainment mergers and acquisitions fell dramatically in 2009 along with the overall dollar value of deals, but 2010 could see a bounce as the economy and overall M&A market recover, according to PricewaterhouseCoopers...
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Source: Hollywood Reporter
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Source: cable news - Google News
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Features
FEATURES
Social networking: Who is doing it right? How can the cable industry best get in the game? Karen Ramspacher, 2010 CTAM Research + Insights Conference co-chair, caught up with Misiek Piskorski, Associate Professor of Business Administration at Harvard Business School, to learn how his research has progressed to helping companies create successful social strategies....
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COMMUNICATIONS TECHNOLOGY
There was some big 3D news at this year’s Consumer Electronics Show in Las Vegas. ESPN announced a 3D network, and DirecTV will be offering three 3D channels, all to launch in June. Sony, IMAX and...
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FEATURES
CableFAX: The Magazine's ultimate cable industry power list.
As always we’ve added several wrinkles to the 100 this year.
Social Media Quotient: We asked the 100 to rate themselves, from 1 to 10, on their proficiency and use of social media; 1= a novice, 10 = obsessed.
Age: A sticky question for many. Most of the 100 submitted their age or sent a humorous reply. We guessed at others and hoped not to offend.
Comcast-NBCU: As we went to press the deal had not been finalized, and while there’s a chance it won’t be, it looked increasingly like it would.
Thank you for spending some time with the 2009 edition of The CableFAX 100. ...
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COMMUNICATIONS TECHNOLOGY
The cable community has come to rely upon CableLabs-based specifications. In many cases, CableLabs specifies the operation of customer devices, including the headend-based provisioning of these devices...
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FEATURES
As Hallmark celebrates its deal with Martha Stewart, cable's power to attract big-name talent has become formidable. But can big stars also bring bigger headaches? And if so, isn't that just the price of cable's success?...
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CableFAX Webinar:
3DTV: How Can Cable Benefit?
Tuesday, February 23, 2010
1:30- 3:00pm ET
Register Now!
Entry Deadline: February 5, 2010...Details»
Entry Deadline: March 5, 2010...Details»
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Business:
Social networking: Who is doing it right? How can the cable industry best get in the game? Karen Ramspacher, 2010 CTAM Research + Insights Conference co-chair, caught up with Misiek Piskorski, Associate Professor of Business Administration at Harvard Business School, to learn how his research has progressed to helping companies create successful social strategies....
READ MORE »
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Programming:
Remember all that talk about Viewer Engagement back in the days before C3, set-top data, contextual advertising and other hot buzz phrases? Scripps Network SVP, research Michael Pardee asks whether it's time to revive a more robust debate about engagement and how it translates to advertising effectiveness....
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Technology:
Cox Media, the advertising services division of Cox Communications, has launched an all digital system for managing ad distribution, known as SpotXpress. More than 90 percent of the 43...
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Competition:
EchoStar is trying to convince cable operators to buy Sling technology-enabled set-top boxes. The Sling-loaded set-tops can deliver cable TV content to other devices, such as laptops and mobile phones...
READ MORE »
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Events:
April 19-20 ACA's 17th Annual Washington Summit www.americancable.org/events April 28-30 WICT Executive Development...
READ MORE »
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FROM THE BLOGS
Video Guide
Events
CableFAX Onsite Workshop- Registration Closed
Social Media Bootcamp
July 16, 2009
8:30am - 4:30pm
New York
Webinar- Buy Now- On Demand
The 'TV Everywhere' Debate: Will Authentication Save the Online Video Model?
Wednesday, June 17, 2009
1:30 - 3:00 pm EST
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